Vertical content deliver unique social value as they incorporate more personality, and offer instant updates to a user’s followers. Instagram Stories also allow brands to highlight promotions and place ads between the stories of other Instagram users without interruption.
Vertical content have a height of 1920 px and width of 1080 px for an aspect ratio of 9:16. Supporting JPG, PNG, BMP, GIF (non-animated), MOV, and MP4 formats with a maximum file size of 30 MB for images) and 4 GB for video.
Formats: JPG, PNG, BMP, GIF (non-animated), MOV, MP4
Duration: 7 seconds (image); 15 seconds (video) ; 60 seconds (TikTok Video)
Frame Rate: 30 FPS (minimum)
Print Sizes: 15” x 26.67” | 381 x 677.3 mm